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Week 3

With the guidance of our mentor this week, we decided to drop the aluminum speakers and just focus on wood. So I redesigned the storyboard based on the elements of wood.

Storyboard

With the guidance of our mentor this week, we decided to drop the aluminum speakers and just focus on wood. So I redesigned the storyboard based on the elements of wood. During the design process, a single wood element might be a bit monotonous since Maria uses Houdini's chop function to create effects to represent the music. Therefore, we chose to use wood and music as the two main elements to assist in displaying the speakers. The music element is shown as a square that rises and falls with the music, like abstract piano keys.

Preview

Bang & Olufsen's advertising is very unique in its own way, and the camera movement is one of the essential points. The speed of many shots in the ad is from fast to slow to fast so that the shot's content can be better displayed and that two shots with the same movement trend can be better transitioned. This creates a film with a sense of rhythm and sophistication. So I referenced many of these camera movements when creating the preview.

Light & Texture Test ( by Ethan)
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